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Archive | brands

Twitter-Engagement

How Brands Can Succeed with Their Twitter Engagement

by Sue Duris in Lead Nurturing, Social Media, Twitter 0
A few weeks ago I had the honor of being the guest on #AtomicChat, which is hosted by Atomic Reach. The chat occurs every Monday evening at 9pm EST. I encourage you to check out the chat especially if you are interested in how to be effective in social media and content marketing. The subject [...]
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Engagement Defined…Or Is It?

by Sue Duris in Branding, General, Lead Generation, Marketing 0
Digiday had a great post about how brands define engagement. Is the definition they provide in theory or practical? And, what if you don't have a top brand? Does the definition change? So, what say you?
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