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Archive | busting silos

Busting Silos

My #1 Wish For Marketers in 2014

by Sue Duris in Customer Experience 0
With the availability of data for analytics plus an aggressive push for thought-provoking and relevant content to help buyers, there is a dynamic change going on in marketing organizations causing a shift from a traditional marketing engine to a customer one. There are significant strides being made that sales and marketing lines are blurring for [...]
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