nurturing customers Archives - M4 Communications

Why We All Should Treat Every Day as CX Day

by Sue Duris in Customer Centricity, Customer Experience, Customer Experience Management, Customers, Employee Engagement, Employee Experience, Nurturing Customers 0

The 7th annual CX Day is on Tuesday, October 1, 2019. It's always an exciting time for me because it's when we celebrate customers, the customer experience (CX) profession, and each other. Last week, I was a guest on a twitter chat and I said just that, and we should treat every day as CX Day. [...]

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How Have You Earned Your Customer’s Trust Today?

by Sue Duris in Customer Experience, Customers, Nurturing Customers, Relationship Building 0

I had a conversation with a colleague recently about customer trust and it got me to thinking about it. We are so focused on making the sale, reducing churn and growing the business that it seems customer trust is an after-thought. Yet, we must first develop relationships with customers and earn their trust for them [...]

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