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The Five Steps That Will Ensure PR Success For Your Startup

by Sue Duris in PR, Startups 0

The startup world is very exciting. It is also very challenging. All you have to do is watch a few episodes of HBO’s “Silicon Valley” to see it in action. Similar adjectives can be used to define startup PR. Exhilarating, yet frustrating. You are regularly changing on a dime, which requires you to create a [...]

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Have We Arrived at the Intersection of Tech and Art?

by Sue Duris in Content Marketing, General, Marketing, Social Media 0

I used to think that the entertainment and technology industries were on opposite sides of the industry spectrum - they couldn’t be the furthest from each other. I felt that way about marketing within these two industries, too. Since I have been a marketer in both these arenas – I consider myself living at the [...]

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